Dear Mi Fans,
We are Global MIUI team and we are deeply touched upon receiving your letter. In the letter, you brought us back to 2010 when Xiaomi just started this incredible journey along with our Mi Fans. For us, it is not just a fond reminiscence, it is our vision and commitment to bringing amazing products with honest prices to let everyone in the world enjoy a better life through innovative technology. And till today, we remain true to our commitment, and to our users.
Being a part of global innovation community, Xiaomi is still at an early stage where patience and support are needed from all our global Mi Fans who have been with us from the very beginning. After we went through in details the sincere suggestions and humble requests in the letter, we would like to share the followings with you all as our first step to sync up with you on our global market plans and rendering stronger global support.
Rendering stronger support for global markets is our commitment
In the letter, the number of devices is brought up as part of the complaint. It is our initial plan to eagerly share our latest innovations with users and to provide them with varieties of choices catering to different preferences. Having said that, we fully acknowledge that stronger global support is required to keep up with our fast-growing global user base, specifically in terms of local testing resources, local customer service support and feedback channels. We have made sure that these messages are clearly delivered to relevant teams and please be patient with us since it takes time to carry out changes.
The lack of support ultimately reflects the fact that enhancements are required for both products and services. With the acknowledgement of that, we have developed MIUI 12.5 with the focus solely on optimization. We understand that customization would only be appreciated on the basis of a stable and smooth system experience, we will keep true to this in our future product developments as well. It requires systematic efforts to continuously optimize system experience and it takes time to roll out updates device by device. Once again, we will have to ask our beloved users to be patient with us.
Global ROM and China ROM are different by design
We are aware that our Mi Fans have questions and different opinions regarding the differences between global and China ROMs. It is not a differentiation of treatment, instead, it is a product strategy by design. As a global innovator, it is an everlasting challenge to comprehend the complexity and diversity of global markets. As compared with our home market with which we are relatively more familiar, a relatively conservative product approach has been taken when it comes to global markets.
As our global markets continue to grow thanks to the support of our global Mi Fans and users, we have gradually got a better grasp on our user preferences and needs. We think it might be the time for us now to start exploring more possibilities with our global ROM in order to better meet our global user needs.
We will bring more Xiaomi ecosystem products and services
On August 16, 2010, the first version of MIUI was officially launched. MIUI is Xiaomi's first product and we have come a long way since then. We have brought our ecosystem products to global markets along with smartphones to make quality technology accessible to everyone. There is no greater joy in seeing that our global Mi Fans ask for access to more ecosystem products, driving us to continue to strengthen our global supply chain and product lines to bring more products to our global Mi Fans and users.
MIUI is developed on the basis of android operating system, yet provides users with many more customizations and handy features. Beyond that, we also offer Google services in MIUI system in some regions. It is an alternative to some users who prefer Google products which provides similar experiences to native Android experience. We do appreciate your love to the original MIUI features and we are accelerating towards making them accessible to more users in different regions.
We look forward to sharing with you more updates and, at the same time, receiving your ongoing feedback.
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