Hello MI friends & Fans,|
Hope everyone is going well and enjoying xiaomi products, many of people's are using xiaomi different products but they don't know about xiaomi company and his founder, okk today i will discuss about history of xiaomi. Let's get start....
Who is xiaomi founder...
Mr Lei Jun(CEO).
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Xiaomi enter the hardware market.
In 2011 Xiaomi announced the Mi One phone. Xiaomi was now not only making its own software, but its own hardware too. The Mi One was a top spec phone with a great price way ahead of its time, this has remained Xiaomi’s philosophy from day one.
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While commentors are quick to call the Beijing based company “The Apple of China”Xiaomi prefer to compare themselves to Amazon, they create powerful hardware which they sell at cost price and rely on their services and content to make up most of the revenue. Speaking of which their revenue for 2013 alone over $5 billion extremely impressive for a new company. There are similarities between Xiaomi and Apple however, they are both hardware and software companies, both have strong control over supply chains and both have a feverish fan base. Apart from this the two companies don’t have much else in common, Apple price their smartphones at ludicrous prices and don’t take on much customer feedback where as Xiaomi do the opposite.
In 2012 Xiaomi shipped a total of 7.2m smartphones and in 2013 Xiaomi shipped a total of 18.7m smartphones and even shipped more than Apple in one quarter. In the first quarter of 2014 Xiaomi had already shipped over 11m smartphones, more than they sold in the entirety of 2012 and just over half the 2013 sales numbers. Demand continues to increase due to the high specification hardware of their devices and the price they sell their products at international markets such Hong Kong,Taiwan and Singapore where Xiaomi are also officially availbable have seen similar demand to China. This continued expansion out of China also prompted the high-profile hire of Hugo Barra (ex-Google android executive) whose job it is to discover new markets. Malaysia, Philippines, Thailand, Indonesia and India will see Xiaomi phones.
Not Just Phones.
Xiaomi have launched other devices such as a smart TV, Wi-Fi router, smart band, bluetooth device and much more.Xiaomi are without a doubt the company to watch in 2014 as they are estimating that they can ship over 60 million units worldwide by the end of the year. That’s more than triple the amount they shipped in 2013 even with their huge popularity and large international fan base it remains to be seen if Xiaomi can stay ahead of the competition and if their marketing style will cut the mustard in more mature markets! So far everything seems to be going their way though and the company thrives and certainly one to watch.
Do you own a any xiaomi product...?
What is your opinion regarding xiaomi products...?
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