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[News] Xiaomi Joins Samsung as India's Top Smartphone Maker: IDC

2017-11-14 11:26:24
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HIGHLIGHTSXiaomi joins Samsung as top smartphone brand, as per IDCBoth brands have 23.5 percent market shareLenovo, Vivo, and Oppo were the other brands in top 5Xiaomi and Samsung are jointly the top smartphone brands in India, according to International Data Corporation latest report. The latest Quarterly Mobile Phone Tracker by IDC for Q3 2017 reveals that Xiaomi along with Samsung captured 23.5 percent market share in the last quarter. Xiaomi almost tripled its shipments year-on-year and doubled quarter-on-quarter in last quarter. IDC adds that Xiaomi focus on the traditional channel for marketing its products has been a key strategy. The market research firm added Samsung had a "record breaking quarter" where it registered 39 percent sequential growth quarter-on-quarter and 23 percent year-on-year.According to the IDC report, some of Samsung's bestselling models were the Samsung Galaxy J2, Samsung Galaxy J7 Nxt, and Samsung Galaxy J7 Max that contributed to almost 60 percent of the volume for the company.Talking about top Xiaomi products, the Redmi Note 4 was the best-selling smartphone in India again as the company shipped roughly 4 million units in this quarter. IDC pointed out that Xiaomi's aggressive approach for pricing its smartphones made it a clear winner in selling devices on e-commerce retailers and direct Internet platform. The company's offline expansion through preferred partner program and Mi stores has been also getting a good response as its shipments doubled from the last quarter. Xiaomi recently announced that it shipped 9.2 million smartphones, a record number of units, in India in Q3 2017.Lenovo (including Moto) made its comeback as the third smartphone brand and saw an increase of 83 percent in shipments from the previous quarter. IDC says that recent launches under Moto brand has reversed internal brand share, and claims that "Motorola contributes to two-third of its portfolio." Vivo was the fourth top smartphone brand, and saw a dip in its market share. In terms of shipments, the Chinese company saw a decline after a record breaking second quarter. According to IDC, Vivo V7 Plus and Y69 received strong initial traction in the market. At the fifth position was Oppowhich had its biggest sell-in quarter so far in India as vendor shipments increased by 40 percent sequentially and 81 percent from same period last year."In the coming few quarters, both Samsung and Xiaomi would need to further strengthen their channel play and significantly differentiate their products on technology and quality to sustain and fight for leadership in this hyper competitive smartphone market," said Upasana Joshi, Senior Analyst, IDC India.Buoyed by pre-Diwali sales, the smartphone shipments in India reached a record 39 million units in last quarter and saw a substantial growth of 40 percent from the previous quarter and a healthy 21 percent growth from the same period last year. The festival season in the country also meant that the Indian smartphone shipments accounted for 10 percent of the global smartphone shipments for the first time ever in a quarter. Talking about mobile phone shipments, over 80 million mobile phone shipments were recorded in the third quarter of 2017
Source - https://gadgets.ndtv.com/mobiles/news/xiaomi-samsung-lenovo-vivo-oppo-top-smartphone-brands-idc-in-q3-2017-1775260?amp=1&akamai-rum=off
2017-11-14 11:26:24
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Bunny Semi-pro

Suhail Shawl | from Redmi Note 4

#1

it was there to happen
2017-11-14 12:03:24

Bunny Avanzado

C Vamsi Krishna | from Redmi 4

#2

But why? Xiaomi is Individually works nice?
2017-11-14 12:09:21

Bunny Avanzado

Nitish Hira | from Redmi Note 4

#3

C Vamsi Krishna
But why? Xiaomi is Individually works nice?

xiomi didn't join samsung...they now both  are being called India's top smart phone maker
2017-11-14 12:14:04

Read Only

1610356128 | from Redmi 3S

#4

Nice and good information
2017-11-14 12:31:24

Bunny Pro

Rickson Rodrigues | from Redmi Note 3

#5

Xiaomi will overtake samsung and apple
2017-11-14 12:53:18

Bunny Avanzado

C Vamsi Krishna | from Redmi 4

#6

The pride of Xiaomi reached to its best
2017-11-14 13:52:50

Bunny Master

Rashid kamaal | from Redmi Note 4

#7

Good to hear from you
2017-11-14 21:35:23

Bunny Semi-pro

DevilSpidy | from Redmi Note 4

#8

I want Xiaomi on top with more products.
2017-11-15 02:23:56
Devil..

Bunny Semi-pro

Fahdh | from MI MAX 2

#9

It was bound to happen,
Product quality
Premium product
Better Battery Backup
After sales support
Timely updates
Etc etc etc
2017-11-16 04:54:29
Yes nice look
2017-11-16 07:44:36
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