[Other] Xiaomi Sub-brand MiJia Annual Revenue Reached 15 Billion Yuan

2017-03-15 02:17 PM

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Xiaomi have always had a profound interest in producing smart gadgets beyond just smartphones and tablets. Xiaomi has actually stretched out to every corner, especially in the smart hardware under the Mijia platform.


In the end of 2016, Lei Jun has publicly stated that mi intelligent hardware ecological chain 2016 annual revenue is expected to reach 15 billion yuan. So far, Xiaomi has invested in 77 intelligent hardware eco-chain companies, of which 30 have released products.


Consulting agencies Billion Europe have stated that after investment and incubation of 28 smart hardware companies Xiaomi's business covers almost every corner of intelligent hardware.

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The list contains names of tech companies based in Beijing and other Chinese companies. The Mijia products range from smart home gadgets like the fitness bands, robot vacuum cleaner, VR, car hardware, rice cooker to smartphone accessories and even non-connected products like the Mi Pen and many others.


According to Lei Jun's plan, Xiaomi will invest in 100's of ecological chain enterprises in 5 years. Xiaomi is moving forward to achieve its 100 billion yuan revenue goal in this year, where Mijia sub-brand holds the ace in producing number of new inventions and hoping to launch more products under this platform. Xiaomi is planning to bring more eco-home products to India and expand its business beyond the smartphone and technical gadgets.



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2017-03-15 02:17 PM
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